About Us

Hi Everyone!

Thank you SO much for stopping in! Really, we can't thank you enough. 

My name is Shelby Lovelace, owner of The Good Babes Co. I am 27, from Central Texas. I graduated from Texas A&M University in 2015 with an Animal Science degree, but wound up Fashion industry; funny how things work isn't it?!

The name The Good Babes really spoke to my heart, with a true meaning; in this time more than ever, we feel the need to spread kindness and positive thoughts at every opportunity that presents itself. We are here to tell you, you don’t have to be a certain size, have a certain hair color or be flawless to be apart of a girl gang (no but like really). We are here for helping at animal shelters, skipping Starbucks to donate money to those who are in need, or even just giving a helping hand to someone at the grocery store. So we present you THE GOOD BABES CO. "Let’s all be Good Babes" 

 In my spare time I enjoy starting young horses, run barrels and rope on the side. My husband and I have a very funny farm that can be witnessed weekly on my personal insta @mrs_shelbylynn in case you're looking for some free entertainment; Horses, chickens, brahman cattle that will literally knock you over for cubes, fallow and axis deer, 4 dogs and about to buy a mini pony, but don't tell my husband about that last one... Our other hobbies include eating chips and salsa and drinking margaritas...that's a hobby right?

I worked in corporate as an inside sales account manager for Dell Computers for 4 years selling to the United States Navy, but quickly realized that was not the industry for me and I needed to find something I was passionate about to not only make a difference in my life, but others also.

This boutique started as a poor college kid who couldn't find a job.. no really.. I started by painting and selling canvas's and bull skulls to pay rent in college. I slowly started investing my money in clothes and decided to start the boutique. I've always loved fashion but couldn't afford the high prices, so I thought, let me try my own store and bring people prices that they can actually afford and still look and feel as amazing as ever. I absolutely love my customers and absolutely love styling. I firmly believe there is a style for each person, and clothes should always make you feel comfortable and inspired!

If we had one thing that we could accomplish with this business, we hope that our clothing could help give confidence and maybe brighten your day in just the slightest way.

If I could leave you with anything else, it would be, Dress up, Show up and be real, humble and kind. 

We are SO thankful for you all being on this entire journey with us, LOVE YOU ALL.

XoXo Shelby -